Learn the business side of music, including current trends in music publishing, e-commerce, marketing management, and other aspects of the industry.
Why study Music Industry Administration?
Located in the heart of the nation’s professional entertainment community, this program is an excellent solution for professionals seeking careers in producing, distributing, managing, and promoting music, creative talent and music industry related businesses. It’s also one of the few contemporary music industry graduate programs in the world.
Because this program focuses on the industry itself – music publishing, recording, live performance, music in media, music products, research, data and analytics, marketing management, organizational behavior, accounting and finance, entrepreneurship, entertainment and copyright law – there is no performance requirement for admission.
Why study Music Industry Administration at CSUN?
The first graduate program of its kind in the Western United States – located in the heart of the nation’s professional entertainment community of Los Angeles – CSUN’s Master of Arts in Music Industry Administration is offered in the cohort format, which facilitates networking and the formation of lasting professional connections. You’ll also have opportunities to meet leaders in the music industry through our guest speaker class visits, Industry Insight panel discussions and job placement services. With that, you’ll participate in numerous local music industry networking events that happen regularly in Los Angeles on a monthly basis.
This program is offered through self-support. Visit Tseng College for more information.
What You'll Learn
The program’s curriculum prepares you for professional growth by integrating up-to-date knowledge of the music industry’s various facets with your career-related experiences and interests. The program emphasizes advanced analytical thinking, ethical decision-making, and a global perspective that encompasses the ever-expanding reach and importance of music in the world’s economies.
The program is taught by distinguished music industry and business professionals as well as educators with many years of experience in the field. While some of the courses are the same as those in CSUN’s MBA program, which is ranked among the nation’s best part-time MBA programs by U.S. News and World Report, most feature content that is specifically relevant to current major music industry sectors and trends.
Careers & Outcomes
Graduates of this program occupy top positions in major global companies, including Sony Music Entertainment, EMI, Universal Music Group, and Warner Music Group. Their roles include:
- Music Business Administration – publisher, publishing administrator, music clearance specialist, music supervisor, business affairs
- Marketing, Promoting and Publicizing Music – marketing or public relations specialist
- Recorded Music Distribution and Promotion – record company executive, A&R rep, streaming services, finance, international distribution
- Presenting Live Performances – concert producer, production manager, promoter or tour manager
- Assisting performers with their careers – talent agent, personal manager, business manager, lawyer, publicist
Additional Information
This program is accredited by the National Association of Schools of Music (NASM).