Consultative Process

These guidelines are intended to establish as much flexibility as possible for all campus units while creating a platform for all campus units to communicate with consistency.

In order to facilitate consistent deployment of the new identity and positioning platform, campus units are invited to share plans for external-oriented collateral with Strategic Communications and Brand Management at the conceptual stage and for review prior to distribution. This consultation will provide clients with an opportunity to consider utilizing the capabilities of CSUN Strategic Communications and Brand Management creative services. In addition to potential utilization of creative services, projects may benefit from the multi-channel media properties of CSUN Strategic Communications and Brand Management.

Please allow two working days for review of your project.

Contact the Strategic Communications and Brand Management Department at (818) 677-2130 or email a pdf of your project to scbm@csun.edu.